How Our Internet Habits Have Changed During the Lockdown Era?
The drastic measures are taken to reduce the effect of the pandemic significantly impacted the everyday habits, and that included our internet habits as well. Rural area internet providers reported an increase in the view of local news. This period is a turbulent period for the industry. However, the situation is not as good for other sectors, like traffic, sports, etc.
A direct impact of such changing internet habits is the rise in the number of subscribers of unlimited rural internet plans. With more data available, a rise in the use of streaming services was also reported, along with other entertainment sources. Here is a brief discussion on how lockdowns changed the way we internet.
Impact of lockdowns on the internet habits
The local news industry is probably the most significant gainer in this era after digital advertising spelled troubled times for them over the last couple of years. More people are visiting regional news sites all over the world to get updates about lockdowns, the latest outbreaks, and other restrictions. Established media brands their readerships skyrocket amid the increased popularity.
Ticket, sports, travel
Due to lockdowns and movement restrictions, entire sports seasons were canceled last year, and the same thing happens into this season as well. Fewer people are visiting ticket booking sites for sports and travel. However, many shows that shifted to virtual platforms still sold out as avid fans bought tickets to online concerts, sports streaming, etc.
Social and video games
Social media and apps fulfilled the gaps of live events. Apart from popular social sites, i.e., Facebook, Reddit, Instagram, and Snapchat, TikTok, and Twitch also reportedly saw a rise in the number of viewers as people looked for ways to stay connected with their friends and family when they cannot meet in person.
Work and collaboration
As offices have moved to the basements and living rooms of your houses, nothing has seen a more drastic impact on internet habits than work and professional collaboration. Meetings have shifted to Zoom, Teams, and Google Hangouts. More employees are collaborating on online applications like Google Productivity Suite and Microsoft Office 365, and Adobe is working on a web version of its editing platform.
Schools have remained shut over the last two years, and teaching has gone virtual on Google Classroom and other private classrooms. Rural area internet providers have worked their best to keep the “homework gap” in check, providing students in rural areas with reliable internet to complete their assignments on time.
With changing internet habits, your existing internet plan might not be enough to keep up with the new requirements. Seeing the rise in the dependency on the internet, more internet service providers are extending unlimited rural internet packs at a discounted price. Contact your ISP for more information on such plans and check if you are eligible for an upgrade.